It was an unprecedented triple win with the Gold awarded for their Waitrose campaign which encouraged new shoppers to shop online at waitrose.com. The campaign’s success was 287% above target and led to strong repeated spending from these new customers.
The ‘Think out of the oddbox’ campaign, in association with agency, &You London for client Oddbox, secured the Silver Award. The final Bronze award was for Ocado’s Delivering Sticky Acquisition campaign.
Mark Davies, Managing Director, Whistl Doordrop Media, said: “This unprecedented success at the DMA Awards is testament to the great team we have at Whistl DDM and also to the power of Door drop media in changing consumer behaviour for brands that operate both on the high street and online.” “These awards cap a year of significant volume growth for Whistl DDM from returning clients moving their spend out of digital and back into doordrops”
Whistl is a £820m+ revenue delivery management company that provides mail, parcels, leaflet advertising, fulfilment and contact centre services in the UK and internationally. Headquartered in Marlow, the Whistl group of companies operate across the UK.